HAUTE so FABULOUS

Who Is.. KAWS

LifeRebecca O'ByrneComment
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KAWS, the subversive artist considered one of the most relevant artists of his generation has found himself as one of the industries most talked about creators in recent times. Something of a worldwide phenomenon, and a noted disruptor in an industry that typically has rules expected to be obeyed, he stands somewhere between the high-brow world of fine art and the very real temptations of international commerce as he plays to his own directives, sidetracking all the industries traditional hierarchies. His creations are exhibited in museums and galleries from New York to Tokyo and literally everywhere in between. 

Born in Jersey City, NJ as Brian Donnelly in 1974, the distinguished artist spent his teenage years graffiti-bombing trains, buildings, phone booths, advertisements and billboards around his neighbourhood. He graduated from the School of Visual Arts in New York City with a Bachelor of Fine Arts in illustration. It was before college though that his career began when he moved to New York City in 1996 and started by changing the images found on bus shelters, phone booths and billboards, tagging them with his signature KAWS. His graffiti tags garnered huge popularity and become progressively desired by the public. After graduating in 1996 he worked for a time at Disney as a freeman animator where he was part of the team that painted backgrounds that contributed to movies such as 101 Dalmations and Daria. 

Taking inspiration from art history and popular culture he has become famous most notably for his larger-than-life sculptures and their amazingly clever placement in a variety of different settings around the world, all of which have come together so successfully with added thanks to the power of social media and the influence of younger generations instrumental mastery of the ‘gram’. Possessing a sophisticated humour along with his incredible ability to deconstruct iconic characters he represents a whole new era in contemporary art and a luxury market that worships the pop in popular. 

His work influences a multitude of industries while he uses a myriad of mediums including painting, printmaking, sculpture, fashion, toy production and merchandise to reach his fixated audiences. Over the past two decades, his paintings and cartoon characters have garnered a cult following, including major collectors and celebrities such as Kayne West and Travis Scott - something the art world can’t ignore despite those at the top of the pecking order’s desperate attempt to dismiss his career as empty and his famed creations illogical. Engaging audiences far beyond the museums and collectors homes though he reaches us via his continuing collaboration with major brands such as Comme des Garcons, Original Fake, Dior, Supreme, A Bathing Ape, Uniqlo, Hennessy, Undercover, Kung Faux, Nike and Vans. In 2018 KAWS pieces generated a total of $33.8 million at auction and the average for each piece doubled from the previous year, proof of his pull when it comes to the devoted nature of those investing in art as a global market. 

Larger than life, in real life he works and lives in Brooklyn, New York where The Brooklyn Museum will open a major retrospective in 2021. His first Middle East museum show, KAWS: He Eats Alone, recently opened at Doha Fire Station (Qatar Museums) and will run until January 2020. 

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